Best Football Rights Deal

Best Football Rights Deal award is a new category that will be selected by an independent, expert judging panel and will recognise an outstanding sports broadcast partnership between a company and football club that was signed in between August 1st 2015 and August 1st 2016.

Best Football Rights Deal 2016

Bundesliga & Eurosport for their deal on live pay-TV rights.

Bundesliga Eurosport_Final



Bundesliga & Eurosport for their deal on live pay-TV rights.

Bundesliga Eurosport_Final

The DFL generated an 85-per-cent increase in its domestic rights fees from 2017-18 onwards through the sale of various rights packages as broadcasters committed an average of €1.16 billion per season, headlined by Sky Deutschland and Eurosport’s acquisition of live pay-TV rights.

LaLiga and beIn Sports for their deal on live pay-TV rights.

LaLiga_beIn Sports final

Spanish soccer’s return to collective selling was vindicated as deals with Telefónica and Mediapro/beIN Sports ensured a 47-per-cent rise in the value of its domestic revenues and the €1-billion-per-season threshold was subsequently breached after the sale of other rights packages.

China Sports Media and Le Sports for the CSL deal


The Chinese Super League forms a key part of LeSports’ new subscription offering in China after a five-year deal was signed with CSM and the pair work together to introduce high-speed cameras at games, 360-degree panoramic shots and Virtual Reality coverage.


Our Committee Representative: Martin Ross, Sportcal

Photo Shape Editor:

Martin is in charge of Sportcal’s online daily news and has been a key member of the team since 2004. He specialises in broadcast rights issues and has a vast knowledge of different markets, with a strong editorial focus on media rights tenders, sports marketing agencies and industry moves.